One of the most important factors in one’s ranking on Google is your volume of citations (i.e. mentions of your business name and address, not just links to your site.) The challenge lies not in obtaining hundreds of citations from any site, but by getting the right citations from the right places. That is, the sites that Google values for your type of business.
These custom Google Maps provide a Dofollow Link From the Map. I have personally had great success using these to rank in the Google snack pack/Google Maps section.
When it comes to local SEO, citations are almost the equivalent to backlinks in organic SEO. Improving the authority and volume of your citation portfolio (the total makeup of your citations) is one of the best ways to improving your rankings in Google local search results (Google Maps).
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