Schema markup is one of the newest advancements in SEO. Schema markup structured data is information present in your pages that are structured so that Google can more easily use them.
I only provide JSON-LD because Google recommends it.
Many companies will give you basic SEO that is created by a machine. If you want to have the same SEO as everyone else, you can use this schema generator https://technicalseo.com/tools/schema-markup-generator/
If you want to make sure your business stands out from the competition, you should create a detailed Unique Schema that explains all the details of your business like how people can pay, what keywords you want to be ranked for, and which zip codes & locations you are targeting. This will make your competitors look bad compared to you.
No matter what the reason is, We are always here to help you to do Structured Data, Schema Markup, and Rich Snippets to your WordPress Website or Wix or Shopify Store.
What is a Schema Markup? Schema markup informs the search engine precisely what your content is trying to convey on your web page. It converts unstructured data into structured data. Adding schema will help the search engine crawl better, raising the website's ranking while keeping other best practices of SEO in mind.
If you've ever used rich snippets, you'll understand exactly what schema markup is all about. The schema markup told the SERP to display a schedule of upcoming hotel events. Google loves JSON-LD format the most.
Why is schema important in SEO? This microdata helps search engines better understand your content so that they can return more detailed and informative results for searchers.
Some of the categories under which your Website's Structured Data will be created are: