How to work Service Highlight, After i was promote my service in highlight Not Increase any View

How to work Service Highlight, After i was promote my service in highlight Not Increase any View

How to work Service Highlight, After i was promote my service in highlight Not Increase any View.  If People can't see my Service than how can i sell more and why people use highlight Option to promote their service. I am not a rich person, I was struggle on Seocheckout and get few orders. I was promote my service from this order Revenue.  

 Anyone can help me in this matter?

Regards
Aryan