3 strategies to boost your eCommerce growth

3 strategies to boost your eCommerce growth

Everyone wants to be successful when it comes to their eCommerce style website, but they might not know how to boost their own growth to do so. You can't let people tell you what isn't working for your eCommerce website if they haven't tried it themselves. Remember, people out there will usually focus on the negative and that's not what you need in your life. Focus on the positive and show people why you're the best possible choice to make a purchase off of, and your growth will move in a positive direction sooner rather than later.

In this discussion, I'll go over the 3 basic ways to boost your eCommerce growth in a short amount of time, and those ways are:

Getting Social
Thousands of companies out there are catching on every single day that social media is a great place to start pulling in customers. This is because people are on Facebook, Instagram, LinkedIn, Pinterest, and various other platforms for a long time each day. Getting in front of the right people on these platforms will just increase your chances of acquiring a sale.

To do this, you'll want to start up some groups and pages in order to gather likes and members. The more likes and members you have, the more likely you'll start to see the traffic from social platforms coming to your website and making purchases.

Using PPC campaigns with super targeting
This is a pretty obvious thing since a pay per click campaign allows you to target specific people, but what you should also be doing is using PPC campaigns to build up your social media groups and pages. If you want to speed up the join rates, likes, and followers to your pages and groups, you need to send paid traffic to them.

People won't always search for your products, services, or whatever it is you're selling so you'll need to get in front of them strategically. If you aren't using PPC to do this, you're likely going to be falling behind your competition, so start playing around with this method and see where it gets you.

Building partnerships
People never really think about building partnerships with other companies in the same field in order to boost sales, but it actually works. What you'll need to do is focus on blogs and forums to partner with, this is because they likely don't sell their own products and services, and now you have a massive platform that might send you a lot of traffic and sales.

If you do this right, you can gain authority by showing who your partners are on a "Partners" page as well as getting seen on their websites also.


In conclusion
You can grow your eCommerce business rapidly if you do all 3 things listed above just right. You can run PPC campaigns directly to your homepage or product pages, but you'll likely want to test out sending them to a facebook group because you can always advertise to the members there at no additional cost In the end, you want to become an authority in your field, and that means you need to be the best at something or have the best products possible.


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Thanks!

Tommy Carey