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We all want traffic and sales, and we know blogging can bring those to our websites, but a lot of the beginner bloggers tend to make some crucial mistakes that could hurt their authority later on. Rookie bloggers make rookie mistakes, and usually they are easily avoidable, but they can be fixed fairly easy so don't worry too much if you've already messed up lol.
When it comes to blogging, people think you can just throw content on your pages and call it a day, but that's just the beginning of what a bloggers journey consists of. You have to look like a professional to be treated like one, you have to publish quality content without pitching people all the time, you have to focus on your blog and not how to monetize it with ads, and you have to be focused on a single niche or industry so you don't spread yourself too thin. Luckily, that's exactly what I'm going to cover in this discussion
If you want to be a professional, look like one!
People view blogs all the time and judge them based on first appearance. Yes, it's sad that this happens, but it's something that is hard programmed into our brains and it's difficult to overcome. So instead of having a free theme and some images you made in MS paint, why don't you look for a premium theme and hire a designer or purchase some stock photos for your blog so people see you as the authority within your niche and not just a random person.
This isn't a dating scene, so judging you based on appearance isn't something that is frowned upon, so boost your image and become the prettiest in your niche then watch your newsletter subscribers rise as well as your social shares and engagement
Don't use your content to constantly sell something!
So many new bloggers just post content that is always pitching a service, affiliate link, product, etc. and it just ruins your own image. You'll be seen as the blog that constantly advertises, and if the search engines catch on to your tactics, you can kiss your free traffic good bye lol. Instead, why now just publish great content with a banner on the side for people to click on if they really want to? By doing this, you will boost your engagement, keep your readers happy, and likely get some shares and sales because you're not forcing your links down someones throat.
Run your blog like you're a professional, not like you're a beginner that needs to make a sale to buy some food, because no one will care what you do in your personal life. People just want quality content that they enjoy reading, but if you're loading it with links and banners, you won't see people staying for long.
Your blog is for content, not constant advertising!
We get it, you want to make some money from your blog posts, but you don't need to have 26 pop ups and drop downs to do so. You also don't have to place advertising banners in the header, body of the text, below the text, after the first post in the comments section, in the footer, and basically anywhere else you can think of. Doing this will just annoy people because they will likely click something on accident, and that means they will leave your pages, and they might not think of coming back because your pages are littered with ads.
If you want to run a credible blog, don't make the rookie mistake of flooding your pages with ads, we understand you want to make money from your pages but there are better ways of doing this. If you're running a free service that actually benefits users, it's understandable why there are so many ads, but if you're blogging then you don't need to place all these ads and reduce the authority and feel of your blog all together.
Focus on one niche or industry within you blog!
This is one of the most annoying things, mainly because the beginner blogs are all over the place with their content, and I never know what I'm going to read next. Sure, if you're posting on a gossip website or news related website your content will be a little more broad, but it will still be in a single niche!
New bloggers think it's a great idea to run 18 different niches under one domain name, maybe they think "I only have to pay for one hosting, one domain, and one logo to target everything I want!" but that's not how a successful blog works! You need to focus on one niche or industry when you run your blog, and only post related content so people will love what you're reading and they know where they can come back for specific information. If you're posting 10 articles a day, and each article is for a different niche but they're all on the same website, your readers won't know how to judge you and they will see you as someone who can't make up their mind. If you're judged as "confusing" then people will quickly leave because they don't want to read about Justin Bieber when they landed on your blog because they saw your title "12 ways to stain wood floors" lol
In conclusion
Starting a blog is an easy thing to do, but running one professionally isn't something you can learn overnight. You'll need to be seen as a professional, and that takes some skill because you need to write great content as well as have a decent design, but you can get those down pat pretty quickly. You will need to stop advertising wherever you can on your blog, because people are there to read your content and not to click on your ads that might not even be related to your posts lol. You need to stop pitching in every single one of your posts, people will see right through you, and that means they will leave quicker than they got to your blog
Remember to follow me!
https://www.seocheckout.com/user/Razzy
Thanks!
Razzy
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kgord
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