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I invest in myself a lot i really do, i would not have to were i am at today with out putting in to myself but when it comes time for others to join or to get others to invest along to expand you have to make sure you put it twords marketing that would give you the best ROI ( return on investments). So i want to know my fellow freelancers do you guys put the return on your investments into consideration? And have you been able to benefit yourself by taking this extra step? By the way if you don't do this i highly recommend you get in to the habit of doing this as it could always help you.
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TommyCarey
I watch my ROI all the time because if I'm running multiple banners and some aren't performing as well as I think they should be, I'll cut them out of the rotation. If I'm not hurting for money I'll cut out the low performing ads, they might have a slight ROI, but I pull them and put that monthly investment into an ad spot on a different website. I do this because I'm testing ad spots on different websites to figure out which convert better and pull in more profits. If I pay $250 a month for an ad and I'm making $250, I might keep it if I have plenty of funds to buy an ad on a separate website at the same time. If I'm tight on funds, but have enough to get by, I'll try out other ad placements to see if I can turn that $250 into $3,000 not just $250. I've actually done this a lot, some of my ads sound like they're going to work great but are complete garbage, while others seem like a horrible idea but turn out amazing I'll normally pick the safer choice in ad placement because I don't want to waste my money and cut into my ROI. If the "safe bet" turns out to not pull in as much as I thought it would, I'll mark if so I know to oversubscribe at a later date and I'll try a different site.
When I have a few great ads for a website I can then bootstrap all my profits and find a few more ads. I look at it as the profits from the website can go back into the website. So if one website is making an additional $750 I can put that into advertising and hopefully turn that into an additional $3,000 profit
You have to push your ROI higher and higher if you want to succeed I focus on my ROI a lot. If you're not focusing on your ROI then you're not going to be in business for long lol :D I watch my ROI all the time because if I'm running multiple banners and some aren't performing as well as I think they should be, I'll cut them out of the rotation. If I'm not hurting for money I'll cut out the low performing ads, they might have a slight ROI, but I pull them and put that monthly investment into an ad spot on a different website. I do this because I'm testing ad spots on different websites to figure out which convert better and pull in more profits. If I pay $100 a month for an ad and I'm making $150, I might keep it if I have plenty of funds to buy an ad on a separate website at the same time. If I'm tight on funds, but have enough to get by, I'll try out other ad placements to see if I can turn that $100 into $1,000 not just $150. I've actually done this a lot, some of my ads sound like they're going to work great but are complete garbage, while others seem like a horrible idea but turn out amazing :D I'll normally pick the safer choice in ad placement because I don't want to waste my money and cut into my ROI. If the "safe bet" turns out to not pull in as much as I thought it would, I'll mark if so I know to oversubscribe at a later date and I'll try a different site. When I have a few great ads for a website I can then bootstrap all my profits and find a few more ads. I look at it as the profits from the website can go back into the website. So if one website is making an additional $500 I can put that into advertising and hopefully turn that into an additional $1,000 profit :D You have to push your ROI higher and higher if you want to succeed :)
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