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Body Art QR Codes as Advertising



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Body Art QR Codes as Advertising

A few months ago, Federico Bosch, a creative at Leo Burnett, Iberia, got a tattoo of a QR code on his arm. Now, that QR code is up for sale as a media buy, through an auction on eBay. The winner of the first auction gets to use the QR code as a gateway to any kind of content they want, for a month. Is this something you would try for advertising your business?

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Beverly
I'm assuming his tattoo is temporary. How does the winning company capitalize on the QR code? Is it integrated into some type of print or online ad?



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tangee
If it was perm. then I would have to say no way. Temporary might work ok though depending on the situation.



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ralph101
I would have to say that temporary tattoos of your business logo to pass out would be wise. I would not brand myself with the logo and have it be permnament.



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twilight
Temporary tattoos are a great way to advertise. I rather like this idea a lot.



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