ajlancer
Level X3
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Some webmasters claim putting your keywords in bold or putting your keywords in italics may be a useful ranking factor in terms of search engine optimizing a page.
It's more true now than ever, that search engines value pages in the same way humans would (and do). If you publish a page that has very good content, then you will almost always be rewarded with higher search rankings. And, a big part of any good content is being able to be easily accessed or read by the person using your site. In other words, ease of use. To this finish, putting necessary words and phrases in bold or italics can make your pages easier to read.
Moreover, an oversized element of search engine rankings is links to your page from different influential websites. When you make pages easier to read, you’ll be raising the user's level of expertise and so increasing the chance that many will be linking back to your page. This indirect technique will increase search engine rankings (SEO) and is the solely method I feel bold and italics can have an effect on your page.
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TommyCarey
Sure it helps, but not if abused for each and every keyword lol
If you want to bold something, use your header tags and bold a topic/section/title line and not 25 keywords inside your content. Making the content user friendly and easily readable is much better than bolding or italicizing every third word
Now I'm not saying you shouldn't use bold and italics inside your content, just use it sparingly and where it's needed. Want to quote something? Then make it italicized so that it stands out a little more and people understand it's a quote if they miss the "quote" marks.
Just like beer, use bold and italics responsibly
Thanks,
Razzy I've noticed a lot of people doing this. I think it's because sometimes they'll see a bold keyword that is actually becoming bold because of a header tag and they think they should do that on all of their keywords in the content of the pages. Sure it helps, but not if abused for each and every keyword lol :D If you want to bold something, use your header tags and bold a topic/section/title line and not 25 keywords inside your content. Making the content user friendly and easily readable is much better than bolding or italicizing every third word :D Now I'm not saying you shouldn't use bold and italics inside your content, just use it sparingly and where it's needed. Want to quote something? Then make it italicized so that it stands out a little more and people understand it's a quote if they miss the "quote" marks. Just like beer, use bold and italics responsibly :D Thanks, Razzy
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